5 Content Marketing AI Tools
As you begin to scale your marketing, using the below tools will help you to scale these efforts. Three of these tools are accessible to most businesses while two are for Enterprise clients.
1. Grammarly
What Is It?
Companies in search of a tool that can help check for numerous types of writing errors may find what they need with Grammarly. This software analyzes and detects basic to advanced issues with grammar and punctuation. It provides users with real-time suggestions on how they can address these mistakes.
Grammarly is available as a desktop client, a browser extension, and as a Microsoft Office add-on. However, you can also use the tool on Android and iOS mobile devices.
Additionally, users can integrate Grammarly with major writing platforms like Google Docs and Medium.
Who Is It For?
Grammarly is beneficial for small and medium businesses, particularly those that take on blogging, content marketing, and copywriting projects.
How Much Does It Cost?
Grammarly plans range from $12 per month to $12.50 per member each month.
2. HubSpot
What Is It?
HubSpot is a marketing platform that helps businesses drive visitors and convert leads. This platform consists of numerous tools that allow users to do things such as creating landing pages, blogs, and email sequences.
Particularly, the HubSpot marketing hub has all of the tools one needs to run their marketing campaigns to attract, engage, and delight customers. It helps with creating interesting content, puts it in front of the right audience, and converts them into customers.
HubSpot also comes with its own built-in analytics that lets you keep track of your marketing performance and see which areas could be improved.
Who Is It For?
HubSpot is intended for small and medium companies that want an all-in-one platform with all of the tools they need to improve their marketing campaigns.
How Much Does It Cost?
HubSpot plans start from $45 per month.
3. Evolv.ai
What Is It?
Evolv.ai is an AI-driven solution meant for digital growth optimization by serving audiences with the best experience at all times. Companies use the Evolve proprietary AI technology to define their optimization strategy as well as generate a stream of constant ideas to be explored.
Evolv has a growth team that will work with business owners to help them discover opportunities to improve their digital experience. It does this by defining a strategy that is based on the goals and specific KPIs of the company.
Furthermore, this growth team performs audits and analysis to identify user behavior including areas of friction. Areas that will be analyzed include web app analytics, customer segmentation, third-party tools, and voice of customer (VOC).
Who Is It For?
Evolv is for enterprises that want to leverage both a team and proprietary AI technology to help them improve the overall digital experience of their customers.
How Much Does It Cost?
You will need to contact the Evolv marketing team to learn about their pricing.
4. Acrolinx
What Is It?
Acrolinx is a content solution for enterprises that uses artificial intelligence to create content that is aligned with the brand strategy for increased engagement and sales. Organizations across various industries can use it including those in the information technology, engineering, and healthcare sectors.
For marketing teams, Acrolinx improves the content these groups make by ensuring the messaging stays clear and consistent while following the right tone. The tool allows content teams to create material that is interesting, optimized, and of good quality.
Some of the features available in Acrolinx include content analyzing, sidebar and integrations, and an analytics dashboard. Its guidance wizard feature allows the capture of requirements including the desired tone, choice of words, and variations in managing the content.
Who Is It For?
Acrolinx is intended for large enterprises that want to maintain clear and consistent content to provide better customer experiences.
How Much Does It Cost?
Interested users will have to contact the Acrolinx team to learn about their pricing.
5. MarketMuse
What Is It?
MarketMuse is a content intelligence and strategy platform that changes the way businesses approach the research, planning, and crafting of their content. It predicts content success by using personalized difficulty scores to determine which topics within a website will most likely succeed.
Users can easily place orders for MarketMuse content briefs straight from the platform. These briefs are fully outlined and contain everything content writers need to produce high-quality copy. Data provided includes topics to talk about, minimum word count, and KPIs.
MarketMuse also helps in creating content faster. Its first draft feature leverages natural language generation to hit all the necessary metrics with minimal editing needed.
Who Is It For?
MarketMuse is for small and medium businesses that are looking for an AI-powered content intelligence platform to help outperform their competition.
How Much Does It Cost?
MarketMuse plans range from $79 to $999 per month.